Creative with an interest in Graphic Design & Marketing





POWER IN PEREMPUAN
1. Logo
Brief  Find a genre, song or musical movement that best represents your chosen cause and use typography using Google Fonts type library to bring it to life. Create a typography-first campaign with both physical and digital elements to inspire your audience to discover more about the issue(s) highlighted and, where relevant, spark a call to action. The campaign’s aim is to change the meaning of the word ‘perempuan’ (which is the Indonesian word for ‘woman’) in the Indonesian dictionary. The campaign uses music as a platform to educate artists and the Indonesian population about the real, respectful meaning of the word ‘perempuan’.

Role  Art Direction, Copywriter, Designer
In collaboration with  Diandra Elmira



2. Explanatory Video



3. Vinyl Cover



4. Social Media Ads



5. Print Ads