Creative with an interest in Graphic Design & Marketing

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1. Brand Book
Brief  We were asked to create a sustainable visual identity for an uncorporate organisation. This includes: a dynamic brand system including generative tools, and a manual to help our ‘client’ understand the idea behind our visual identity as well helping them know how to apply the brand identity in practical terms. I chose to rebrand “Lennies Sandwich Bar”, which is located in Old Street Station, London. This included rebranding their logo, creating a brand book, and redesigning their menu.

2. Storefront Logo & Packaging

3. Loyalty Cards & Menu

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